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New Routes of the Day – Americas (24 November 2023): WestJet’s new routes from Hamilton

Westjet

WestJet introduced four seasonal sun routes in the US and Caribbean from Hamilton on Friday 24 November.

  • 24 November: Orlando MCO (2-weekly)
  • 24 November: Tampa (weekly)
  • 24 November: Cancun (2-weekly)
  • 24 November: Punta Cana (2-weekly)

WestJet faces no competition on three of its four new services, the sole exception being the Punta Cana route where it goes head-to-head against Air Transat’s weekly rotation. It will utilise the 189-seat 737-800 aircraft on the new routes.

The new additions to its network have been taken over from Swoop, WestJet’s former ULCC unit, after the carrier decided to merge the two.

What they said

John Weatherill, Vice President and Chief Commercial Officer at WestJet, said: “As we work through this transitionary period, WestJet’s service from Hamilton will be centred on our strategic focus of providing non-stop domestic connectivity to Western Canada and the sun destinations. We know our guests rely on us for to escape the winter cold.”

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WestJet completes Swoop merger

WestJet completed the integration of its former ULCC unit in late October. The merger allows WestJet to transition from serving the ULCC market on 16 former Swoop aircraft to its 180-strong fleet. With the merger complete, Swoop’s fleet of 10 737-800s and six 737-800s join WestJet’s narrow-body fleet, which now comprises of 40 737-700s, 30 737-800s, and 47 737-800s.

WestJet plans to use Swoop’s ULCC product across its narrow-body fleet. This will include densifying seating in the rear section of its 737s while retaining a premium cabin in the front, providing a range of in-flight offerings from ULCC to premium on every aircraft in the fleet.

WestJet is Hamilton’s largest airline in winter

Located just 45 kilometres southwest of Toronto, near the US border, Hamilton is served by just five airlines. Iceland’s PLAY, which commenced operations to the city this June, is the only carrier to provide Hamilton with year-round international connectivity, with the remaining airlines only operating flights outside of Canada’s borders during the winter months.

During the winter, WestJet is Hamilton’s largest airline, both by the number of operated flights and seat capacity. It boasts an average of just over 25 departing flights per month from Hamilton and a little over 4,160 departing seats per month.

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